Things you can do

Things you can read

Reviews Just In

Press Release

Home > Press Release

94.3 MY FM presents Stars of the Industry Awards 2012

Hot

<<prev

next>>

94.3 MY FM presents Stars of the Industry Awards 2012

New Delhi, February 14th, 2012: 94.3 MY FM, India's leading radio station is the presenting sponsor of "Stars of the Industry Awards 2012" which is being held on 15th Feb 2012 at Taj Lands End, Mumbai.

'The Stars of the Industry Awards' platform recognizes the performance par excellence across diverse sectors. These laurels are being awarded with the objective of honoring individual and corporate excellence across Banking & Financial services sector as well as encouraging best practices in the industry.

The Awards are divided into 17 categories where individuals & organizations will showcase their quality work. The awards will be adjudged by an eminent Jury comprising of the senior professionals - Rajesh Nambiar, VP - Marketing, ICICI Lombard General Insurance, Donovan Neale, Executive Director of Chief Marketing Officer (CMO) Council, Sanjay Muthal, Managing Director, NuGrid Consulting to name a few.

The 'Stars of Industry Awards' are held every year under the banner of Stars of the Industry group powered by CMO Council and CMO Asia and endorsed by the Asian Confederation of Businesses.

State Bank of India, ICICI bank, Union Bank of India, Bank of India, LIC of India, Bajaj Allianz General Insurance & UTI Asset Management were among the winners at the first edition of "MY FM Stars of the Industry Awards 2011".

About MY FM:

One of the fastest growing brands in the radio space, 94.3 MY FM is the radio business of D.B Corp Ltd. 94.3 MY FM took a bottoms-up approach and started functioning from the Tier II cities of the country where the Bhaskar Group already had a stronghold. It set up its first station in Jaipur in the year 2006 and slowly expanded to 17 cities to capture the hearts of the masses. It gained a deep understanding of its audience and has constantly endeavored to stay ahead of the curve by offering unparallel content to its listeners. 94.3 MY FM caters to the local flavor of the people and aims at becoming the voice of the masses. Spread across the 7 states of Rajasthan, Haryana, Punjab, Gujarat, Maharashtra, Madhya Pradesh and Chhattisgarh, MY FM is available in Jaipur, Jodhpur, Chandigarh, Bhopal, Jallandhar, Ahmedabad, Surat, Udaipur, Gwalior, Indore, Ajmer, Amritsar, Bilaspur, Nagpur, Raipur, Kota and Jabalpur.

94.3 MY FM's target audience is mostly youth and those 'young at heart' <35 adults and it makes sure that it connect with them by reflecting the target audience's personality, lifestyle, attitude, aspirations & dreams in every possible way. Over the years, 94.3 MY FM's on-air strategy has evolved to reflect the changing consumer mindscape. 94.3 MY FM has constantly reflected the changing trends in the audiences. But while we change, we remain as close as possible to our brand philosophy of always doing things differently by giving things our own unique 'Jiyo dil Se' spin and connecting with our listeners on a emotional level. MY FM also differentiates itself on the content level in its markets through unique & exclusive shows.

94.3 MY FM's brand proposition - Jiyo Dil Se inspires listener by urging them to follow their passion and dreams in every area of life by changing the way he looks at life. Jiyo Dil Se encourages listener to live life to the fullest while giving the brand a young and vibrant feel.

For more information, please contact:
Jasleen Kaur
The Storytellers
Mob: 9873365803
Email: jasleen@thestorytellers.co.in, jasleen.dua@gmail.com